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Copywriting: UX

1. Retention Emails (The "We Miss You" Sequence) Example A: Entertainment / Streaming (English) Subject: Your watchlist is getting lonely It has been a minute. We noticed you haven't stopped by lately, which is fine, we aren't jealous or anything. But just so you know, that cliffhanger from the last episode you watched? It still hasn't been resolved. We have also added about twelve new things you would probably love. Come back and catch up before someone on the internet spoils the ending for you. Exemple A : Divertissement (Français) Objet : Ta liste de favoris s'ennuie un peu Ça fait un moment qu'on ne t'a pas vu par ici. On ne veut pas faire les jaloux, mais le suspense de ton dernier épisode est toujours là. On a ajouté une dizaine de nouveautés qui devraient te plaire. Reviens faire un tour avant que quelqu'un ne te spoile la fin sur internet. Example B: E-commerce / Shopping (English) Subject: Still thinking about it? We saw you looking. That ...

Copywritting examples: Website

Brand Copywriting: Entertainment & Tech Netflix Style (English) Headline: Your couch missed you today We know how it goes. You spend thirty minutes scrolling through categories just to end up watching that one sitcom for the tenth time. It is a ritual at this point. But your snacks deserve better than a rerun you can quote by heart. From the thriller that everyone is talking about in the group chat to that weird documentary about competitive bird watching. We have it all. Just pick something and press play. The laundry can wait until tomorrow and your boss does not need to know you stayed up until 2 AM. No more scrolling forever Watch on your phone or your TV Cancel whenever you want Netflix Style (Français) Titre : Ton canapé commençait à s'inquiéter On connaît l'histoire. Tu passes quarante minutes à scroller pour finalement regarder une série que tu connais déjà par cœur. C'est presque un sport national à ce niveau. Mais tes popcorns méritent un peu de nouveauté. Ent...

Marsa Marina crew episode 1

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1963. 15 aought 14h oussema 26 sne khraj lel boit mta darhom yalka jweb li keblouh fel hakem nel farha yodkhel yejri yayet l dar bch ykolhom al khbar l behi li jeh bouh 3an9ou mel farha w omou tzaghret w khwetou yaytou mel farha.  Bouh:" aya ay 5dt men andi hedhi mabroukek bara hajem w amel hamem bch temchi mohtaram nhar thnin" khdhe l flous w khraj.   Ma lacheya mche ma shabou lel kahwa yetfarjou f derbi l 3asma.  Sami:" yadi beli bch yerbah torh hedha had mahou bch yakhlet alina fel boutoula marsa hazetha hazerha sne b joueret tleyn li jewna yadi impossible yjibouhom twensa"  Oussema:" berasmi yadi madhmouna sne"  Sami:" torh final bch n9amer aluh khali wehed ynafnef chwaya"  Kamlou tfarjou f torh w rawah l dar Oussema  Yji nhar thnin lbes suit mteou w mche lel markez doub ma dkhal yra ken fel abed f telifounet w mechya jeya men blassa l blassa w dimoussiet tetayer fel blayes lkol w howa wekf dkhal fih wehd jeybinou mwakef ala serke...

The legend of Rey Asesino episode 4.

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Fantasma: "As I said it's a long story but in a nutshell, I'm an ex-gymnast. I dropped out of it after realizing that's not what I wanted to do to pursue what I wanted from the beginning, which is wrestling."  Rey: "So that's why you move like a snake hahaha I mean hey. I don't blame you what's the point of living if you ain't doing what you want"  They go back into their training. While El Santo is standing there. Realizing that there's somewhat of potential in both of them he pitches them to the promoter of the revival so he could give them a chance Luckily there's a tag tournament going on. And one of the tag teams known as the mutilators doesn't have an opponent.  In the next session, El Santo tells Fantasma about the good news but Rey is nowhere to be around he asks if he saw him but no. He didn't come because his membership ended so el Santo went to the gym where Rey works and told him it was on the hous...

The legend of Rey Asesino episode 3

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                                To fly. you have to fall.  After finishing his duties in the gym he closes it and gets ready for his workout as usual train cardio boxing and weightlifting. While heading to the shower he looks at himself in the mirror trying to imagine what kind of outfit he'll be wearing in his first match and how the ring announcer will call his name will it be REEEY ASESINO or REY ASESIIIIINOOO  Will he get some pyro going on for him? What song should be played? He grabs that plastic bag and wears it and it awakens a fighter inside of him he feels comfortable enough to do his training again, and again and again. That's not normal, he questions himself. Rey woke up early in the morning to let his uncle know that he will be off work today because he has some things to do. Rey took the bus to the city and asked the bus driver if he knew El Santo's gym:" of course, it's ...

The legend of Rey Asesino eposide 2

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          The origins of Rey asesino Back in his childhood becoming a wrestler was the standard dream of every kid.  Raised by a single mother. Most of her time was either working in the factory or knitting clothes that she sells in the market on Sundays. She gave him homemade sandwiches and 2 Pesos to get on the bus.  Rey would keep the money and walk to school where he and his best friend Andrade would skip school. tear holes in plastic bags and wear them as a Lucha mask. Trying to recreate the matches that they last saw.  Both of them collect as much money as they can to buy a ticket for one person. Either he or Andrade will go and watch the show and tell the other one about the matches play-by-play.  On a sunny evening, Andrade told Rey that his father bought him a ticket for the upcoming event which means they could watch it together for the first time. Rey came back home to discover that his mother got informed that he was s...

The legend of Rey Asesino episodes 1

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                           THE STROM A man in his late 40s accompanied by his wife and child leave their car and proceed to knock on his parent's house whispers to his son:" be nice to your grandparents they miss you l know life on the farm is boring but you have to check on the people who love you" his son looks at him and nods.  His father opens the door to greet them:" you came just in time, dinner is ready. You can hear his mother calling from the kitchen:" where's my baby boy I've prepared your favorite and some homemade pizza for Cesar. Come on now take your coats off your shoes at the door."  Cesar looked excited that his grandmother cares about him since his father is strict on his diet due to him being a bit chubby. But his father can't say no to his mother so at least he's got something going for him already.  They spent the evening chatting and telling Cesar about how his father w...